Keynotes, Consulting, Training and Simulation Exercises to ensure that your organisation, and your people, have the resilience to thrive and survive after any incident.

Life lessons and stories from 4000 rescue helicopter missions and over two years helping manage the Covid-19 outbreak in New Zealand.

Dave's last day at MOH

 “You learn a lot about TRUST, RESILIENCE and the value of being PREPARED working outside a moving helicopter”

Emergency Response is my story – it takes you along on my adventures, starting with saving a life of a stranger, on a street in New York City, when I was only 13 yrs old, to some of the dramatic rescues I helped complete in New Zealand. 

The book was originally published by Penguin Random House NZ in 2017 and is now being updated and republished as an updated ebook (available Jan 2023).

If you’d like a free e-copy of the ebook, fill in your details below.


My Topics

Building personal and organisational resilience – how to prepare for, respond to and recover from any incident

Developing a TRUST Culture

Essential / Soft / Core Skills

Incident Management – preplanning through to recover

Dealing with ‘the crap’ – real life strategies for dealing with things that go wrong

Crew Resource Management


Dave Greenberg’s favourite places in the world are standing outside of, hanging below, or jumping from, a moving helicopter.  

Dave was one of New Zealand’s longest serving rescue helicopter crewman. He took part in nearly 4000 helicopter missions, over a 25-year career, on Wellington’s Westpac Rescue Helicopter.

One his team’s more dramatic rescues was winching a sailor off a yacht, taking part in a round-the-world race, hundreds of km out to sea. He was also part of the team that located and rescued the sole survivor from an Air Force Iroquois Helicopter crash. Just as importantly, he was part of an amazing team that helped thousands of different people, in their hour of need, whether that be a premature baby being transported from one hospital to another for advanced life support, or the victim of a car crash fighting for their life.

Working on (or outside) a rescue helicopter requires a lot of technical skills. The pilot, the paramedic and the rescue crewman all need to be extremely competent at their unique technical skills. Technical skills give us the knowledge and ability to perform specific tasks.

The people on the helicopter also needed to be experts with their essential (some people call it soft or core) skills.

Essential skills are life skills which give us (amongst other things) the ability to:

  • lead, or work well within, a team
  • work in a stressful environment with tight deadlines
  • clearly and concisely communicate with others
  • make good decisions (often without all the required information)
  • reduce and spot errors
  • apply critical thinking and analysis
  • show empathy and compassion

No matter what our job might be, essential skills are required at every level of every organisation.

Dave believes that the essential skills work best in an organisation with a ‘TRUST Culture’. Trust in your team, your equipment, your policies and procedures, your training, and, most importantly, yourself.

Dave can help your organisation develop (or sharpen) it’s TRUST culture and can also help you prepare for any crisis or incident.